Leading the Starbucks Way

Genre: Business

Leading the Starbucks Way5 Principles for Connecting with Your Customers, Your Products, and Your People

Lead Your Business the Starbucks WayForeword by Herve Humler, President and COO, The Ritz-Carlton Hotel Company, L.L.C.One of the best-recognized and admired brands in the world, Starbucks singlehandedly transformed the ordinary delivery of coffee into a cultural phenomenon—a result of the company’s exemplary leadership practices.Joseph Michelli, author of the Wall Street Journal, USA Today, and BusinessWeek bestseller The Starbucks Experience, explains that the international success of Starbucks begins with a promise: To inspire and nurture the human spirit—one person, one cup, and one neighborhood at a time. Michelli offers a perspective on the leadership principles that drove the iconic coffee company’s resurgence from serious setbacks during the economic downturn—one of the few true turnaround stories of this time. And the company continues to grow dramatically, entering new markets and channels with fresh products and technologies.In Leading the Starbucks Way, Michelli establishes five actionable principles that fuel long-term global sustainability at Starbucks and that can be used in any company, in any industry:• Savor and Elevate• Love to Be Loved• Reach for Common Ground• Mobilize the Connection• Cherish and Challenge Your LegacyLeading the Starbucks Way is a penetrating look at the inner workings of one of today’s most successful brands. The company gave Michelli one-on-one access to a variety of employees (called partners) to write this book—from baristas to senior leaders, including Howard Schultz, chairman, president, and chief executive officer.In short, success is all about loving your product, loving your customers, and loving your employees. Sincerely. Without fail. Even in the face of business challenges.

Unabridged recording:
Run time: 8 hours
Media Options:
  • Retail Trade: CD, Download, MP3-CD
  • Library Editions: CD

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Author
Joseph A. Michelli

Biography:
Joseph A. Michelli is an internationally sought-after speaker, author, and organizational consultant. His books include The Starbucks Experience, The New Gold Standard, The Zappos Experience, Leading the Starbucks Way, and Prescription for Excellence, which hit #1 on the New York Times, Wall Street Journal, and USA Today bestseller lists.
Narrator
Tom Parks

Biography:
Tom Parks has been involved in recording audiobooks and voice overs for over 30 years and has been involved in an eclectic range of projects. In addition to performing and directing many projects, Tom is also an active musician, drumming in musical theater productions in the Midwest, and is in demand as a conference speaker.
Narrator
Joseph A. Michelli

Biography:
Joseph A. Michelli is an internationally sought-after speaker, author, and organizational consultant. His books include The Starbucks Experience, The New Gold Standard, The Zappos Experience, Leading the Starbucks Way, and Prescription for Excellence, which hit #1 on the New York Times, Wall Street Journal, and USA Today bestseller lists.

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