Zone to Win

Genre: Business

Zone to WinOrganizing to Compete in an Age of Disruption

Performed by:
Tom Parks

Over the last 25 years, Geoffrey Moore has established himself as one of the most influential high-tech advisors in the world—once prompting Conan O’Brien to ask “Who is Geoffrey Moore and why is he more famous than me?”Following up on the ferociously innovative Escape Velocity, which served as the basis for Moore’s consulting work to such companies as Salesforce, Microsoft, and Intel, Zone to Win serves as the companion playbook for his landmark guide, offering a practical manual to address the challenge large enterprises face when they seek to add a new line of business to their established portfolio. Focused on spurring next-generation growth, guiding mergers and acquisitions, and embracing disruption and innovation, Zone to Win is a high-powered tool for driving your company above and beyond its limitations, its definitions of success, and ultimately, its competitors.Moore’s classic bestseller, Crossing the Chasm, has sold more than one million copies by addressing the challenges faced by start-up companies. Now Zone to Win is set to guide established enterprises through the same journey.

Unabridged recording:
Run time: 4 hours
Media Options:
  • Retail Trade: CD, Download, MP3-CD
  • Library Editions:

Show more information about contributors
Author
Geoffrey A. Moore

Biography:
Geoffrey A. Moore is the author of four bestselling, highly infl uential business books: Crossing the Chasm, Inside the Tornado, The Gorilla Game, and Living on the Fault Line. He has made the understanding and effective exploitation of disruptive technologies the core of his life?s work. He is a managing director with TCG Advisors, a consulting firm specializing in strategy and business transformation services, and a venture partner with Mohr Davidow Ventures.
Narrator
Tom Parks

Biography:
Tom Parks has been involved in recording audiobooks and voice overs for over 30 years and has been involved in an eclectic range of projects. In addition to performing and directing many projects, Tom is also an active musician, drumming in musical theater productions in the Midwest, and is in demand as a conference speaker.

Back to Top
Audiobook Publishing at Its Best