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  • 12 Powers of a Marketing Leader, The
    12 Powers of a Marketing Leader, The Thomas Barta
    Patrick Barwise
    Narrator:
    John Hagee
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    Synopsis
    WHAT MAKES AN EFFECTIVE AND SUCCESSFUL MARKETING LEADER? The 12 Powers of a Marketing Leader, by former McKinsey Partner Thomas Barta and senior London Business School professor Patrick Barwise, is the first research-based leadership book for marketers in the 21st century. Based on the largest ever research study of its kind, with detailed data on over 8,600 leaders in more than 170 countries, this game-changing book identifies 12 specific behaviors--or Powers--that drive marketers' business impact and career success. Reading it, you’ll learn how to:MOBILIZE YOUR BOSS: Make an impact at the highest level and align marketing with the company's priorities.MOBILIZE YOUR COLLEAGUES: Inspire and motivate your non-marketing colleagues to deliver a great customer experience.MOBILIZE YOUR TEAM: Build and align a winning marketing team.MOBILIZE YOURSELF: Focus on goals that will benefit your customers, your company and yourself, by meeting your own needs and ambitions.By zeroing in on the value creation zone ('V-Zone')--the all-important overlap between your company's and customers' needs--you’ll be able to help the business win in the market--and achieve your career goals. Warning: This is not a marketing book. It’s a leadership book for marketers, using the latest research on what works--and what doesn’t--in marketing's digital age. BONUS: Receive full access to an online self-assessment tool and other marketing leadership resources.
  • 3 Secrets to Effective Time Investment, The
    3 Secrets to Effective Time Investment, The Elizabeth Grace Saunders
    Narrator:
    Kelley Hazen
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    Synopsis
    Time management skills that work! Reboot your entire life in three simple stepsQuick Reference Guide included with over 30 online tools and 40 done-for-you routinesIs it possible to keep up on life, let alone enjoy it, when you’re overloaded and overwhelmed—with work, with errands, with emails and texts, and with relationship responsibilities? You get things done, but do you get them done well? Do you have enough time for other people—and for yourself?The 3 Secrets to Effective Time Investment takes you beyond simple time management to provide you with the skills and outlook you need to completely revamp the quality of your life. You’ll learn how to reorient your mindset and use simple routines to accomplish more than you ever dreamed possible.Packed with tips and advice about how to overcome crippling emotions like guilt, let go of the compulsion to be perfect, and overcome the most common obstacles to a life well managed, this powerful, holistic, total-life guide is founded on three powerful principles:Secret #1: Clarify Action-Based PrioritiesDetermine what’s most important to you and define exactly what you will do to invest in those prioritiesSecret #2: Set Realistic ExpectationsShift expectations of yourself and others from the realm of the ideal to the realm of the possibleSecret #3: Strengthen Simple RoutineDevelop healthy habits so the flow of your life moves effortlessly toward your highest goalsA renowned authority in her field, Elizabeth Grace Saunders illustrates exactly how her methods work through case studies of time-coaching clients, and she provides a quick-reference guide of real-life example routines on everything from exercising regularly to moving forward on a dreaded project.The 3 Secrets to Effective Time Investment does more than help you make the best of the time you have. It gives you the tools, insight, and guidance you need to overhaul your entire life.Praise for The 3 Secrets to Effective Time Investment:“You don't just need to manage your time, you need to invest it. This book offers key insights on what it means to live life well by getting things done and enjoying the ride.” —Marshall Goldsmith, New York Times bestselling author of MOJO and What Got You Here Won’t Get You There“If you lack grit—which most of us do—read this book. Elizabeth’s practical insights on how to strengthen good time investment habits can help you develop the focus, discipline, and tenacity you need to achieve success.” —Heidi Grant Halvorson, PhD, author of Succeed and Nine Things Successful People Do Differently“I love the main thesis of this book—that time management is less about managing your time and more about managing your emotions. That alone is a good reason to read this book.” —Peter Bregman, CEO of Bregman Partners, Inc., and author of 18 Minutes“From the very phrase ‘time investment,’ you know this book is something special. Direct and powerful and easy to implement, Elizabeth has a key ingredient to your success right here.” —Chris Brogan, CEO of Human Business Works and New York Times bestselling coauthor of The Impact Equation“If you are going to go from ordinary to extraordinary success, you need to invest your time in your top priorities. Elizabeth teaches you how to do just that.” —Scott Gerber, founder of the Young Entrepreneur Council“This book can help you move past your blocks, invest your time wisely, and ultimately transform your life in the process.” —Jenny Blake, author of Life After College: The Complete Guide to Getting What You Want“This book is magical.” —Ash Kumra, cofounder of DreamItAlive.com, author of Confessions from an Entrepreneur series, and public speaker
  • 7 Tenets of Taxi Terry
    7 Tenets of Taxi Terry Scott McKain
    Narrator:
    Scott McKain
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    Synopsis
    Inspired by the Ideas and Insight of Taxi Terry…The Best Guide to Customer Service You Will Ever Read No matter who you are, what you do, where you work, or how much money you make, you can learn a lot from a cab driver—especially when it is Taxi Terry, a successful self-starting entrepreneur who combines passion with effort and skill to create distinction in his job and in his life. Bestselling author and Hall of Fame speaker Scott McKain was so impressed by Terry's joyful approach to customer service, he incorporated the driver's inspiring personal philosophy and uplifting advice into his business speeches at corporate events—with stunning success. These are the 7 Tenets of Taxi Terry:1. Set high expectations—then, exceed them!2. Delivering what helps the customer...helps you.3. Customers are people—so, personalize the experience.4. Think logically—then act creatively and consistently.5. Make the customer the star of your show!6. Help your customers to come back for more.7. Creating joy for your customer will make your work—and life—more joyful! If you want to be more than just a job title, Taxi Terry will inspire you to be better at what you do and become the best in your field. You'll find step-by-step strategies for each of the seven tenets, with actionable solutions that can be applied to an endless range of workplace problems. Also, with a special focus on 'internal customers'—the people you rely on every day within your own company—the book addresses one of the most destructive issues in business today: employee disengagement. Using the same techniques that win over customers, you can actively engage coworkers, clients, and colleagues more effectively. In other words, everybody wins. 7 Tenets of Taxi Terry is your road map to an extraordinary journey—full of wonderful encounters and mutually rewarding experiences—that will take you anywhere you want to go.
  • Adaptive Space
    Adaptive Space Michael J. Arena, Ph.D.
    Narrator:
    Dave Clark
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    Synopsis
    Lack of Agility is the kiss of death. Position your company to succeed in world of change. To edge out the competition in today’s disruptive environment, you need to ensure that your company is agile―that it can respond to change instantly and effectively. Because fast and furious change is the only thing you can count on in business today. Network expert Michael Arena helped enable GM’s legendary turnaround. In these pages, he explains how you can transform your own company through the concept of adaptive space. Based on hundreds of interviews and the author’s own groundbreaking study of dozens of organizations spanning a variety of industries, Adaptive Space shows how to position your company for today―and for the future―by enabling creativity, innovation, and novel ideas to flow freely among teams, across departments, and throughout the company. Using GM as the main case study―along with the stories of other highly adaptive organizations, like Apple, Amazon, Disney, and Gore―Arena provides a model you can follow to reinvent your company. It’s about inspiring employees to explore new ideas, empowering the most creative people and teams to spread their ideas across the organization, and operationalizing the entrepreneurial spirit so adaptability is set in stone. Hesitation is a killer in today’s business landscape. With Adaptive Space, you have everything you need to confront disruption with smart, confident actions and seize the valuable opportunities that come with change.
  • All the Leader You Can Be
    All the Leader You Can Be Suzanne Bates
    Narrator:
    Barbara Hawkins-Scott
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    Synopsis
    The bestselling author of Speak Like a CEO reveals the 15 qualities every leader can develop to make an impact.
  • Always In Fashion
    Always In Fashion Mark Weber
    Narrator:
    Mark Weber
    Jesse Weber
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    Synopsis
    From Mark Weber, one of the fashion and luxury goods industry's most successful executives and voted “Man of the Year” for his leadership and innovation in the retail industry, the secrets to building a successful career in one of the world's most fascinating businesses.Mark Weber is the ultimate fashion insider. Starting his career as a clerk in a clothing store, he worked his way up to the “big time” in New York City, becoming CEO of Phillips-VanHeusen (PVH)/Calvin Klein, then CEO of LVMH Inc. (USA) (Louis Vuitton/Moet Hennessy), and Chairman and CEO of Donna Karan International.In Always In Fashion, Weber walks us through his fascinating career, providing an inspirational and instructional story of his rise to the top, his career disappointments, and his incredible journey back to the top of the fashion industry. Weber shares his insights and thoughts on how to:• Begin a future• Select a career path• Prepare for interviews• Stand out from your coworkers• Find ways to make an impression on management• Determine your best skills and follow that course• Dress for success—and how not to• Never give upIn addition to his keen business insights, Mark Weber reveals a wealth of insights and mind-opening anecdotes from inside fashion, but which apply to any consumer product industry. He talks about his career-changing interactions with boards of directors and famous designers, and he illustrates mistakes, disappointments, key insights and, most importantly, how he picked himself up when things were down and successfully repositioned himself to build an even brighter career.Part memoir, part career guide—and a gripping listen every step of the way—Always in Fashion is a must-listen for anyone with a passion, a talent, and a dream.
  • Antidote to Suffering, The
    Antidote to Suffering, The Christina Dempsey
    Narrator:
    Caroline Miller
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    Synopsis
    An indispensable guide to reducing the suffering―of patients and caregivers alike―and to improving healthcare delivery for all In our efforts to treat patients, cure illness, and manage institutions, healthcare professionals too often overlook the fundamental purpose everyone in the industry shares: to alleviate suffering. Press Ganey's Chief Nursing Officer, Christina Dempsey, has worked everywhere in healthcare, from the ward floor to the hospital boardroom. She has also experienced the system as a patient and as a family member of a critically ill patient. In The Antidote to Suffering, this 30-year healthcare veteran and patient-experience thought leader argues that the key to improving healthcare is to reduce the suffering―physical, psychological, and emotional―of patients and caregivers alike through Compassionate Connected CareTM.  Drawing on her 360-degree perspective, Dempsey offers a comprehensive, detailed, evidence-based plan that addresses the clinical, operational, cultural, and behavioral dimensions of care that every patient and caregiver experiences, in every setting. When suffering decreases, Dempsey argues, outcomes improve for patients and those who care for them. A virtuous cycle takes hold, leading to increases in morale, loyalty, and productivity and results in a culture that drives quality, safety, and value. It paves the path for creating a new national healthcare culture―one that values compassion, fosters efficiency, and drives innovation The Antidote to Suffering is the first book to explore the pervasiveness of suffering in our healthcare system, and to provide the strategies and tools to: Identify and measure suffering throughout your organizationCreate a system in which every clinical response is informed by compassionOperationalize staff behavior to promote meaning and purposeIncrease productivity by building a culture of collaborationReducing human suffering isn't just a moral imperative for healthcare providers. It's a practical way to improve organizations and fix our broken system―without sacrificing the respect, dignity, and compassion we all deserve.
  • Big Fish Experience, The
    Big Fish Experience, The Kenny Nguyen
    Gus Murillo
    Robert Killeen
    Luke Jones
    Narrator:
    John Brancy
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    Synopsis
    From one of Inc. magazine’s “Coolest College Startups”—the revolutionary three-step method that will transform every presentation into an experience for the audienceIn The Big Fish Experience, the authors detail their proven process of crafting engaging content, creating high-quality design, and practicing powerful delivery. They share practical information on new presentation tools; innovative ways to deliver a presentation; case studies of great presentations, which one can emulate immediately; and ways to recover if presentations go wrong.
  • Blind Ambition
    Blind Ambition Patricia Walsh
    Narrator:
    Caroline Miller
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    Synopsis
    Practical goal-setting advice for becoming a top achiever—from an award-winning engineer and champion paratriathlete Both inspirational and practical, Blind Ambition is the unforgettable story of Patricia Walsh, an award-winning computer engineer and record-breaking four-time national-champion paratriathlete who refused to be defined by any limits. Drawing on her experience of great adversity—and even greater success—she teaches a proven and effective methodology for setting goals of any kind, whether professional or personal, and then mapping these milestones to daily tasks that will help readers achieve the success they desire. A champion paratriathlete, Patricia Walsh is the founder of Blind Ambition LLC, a speaking and business consultancy that specializes in motivational/inspirational keynotes, as well as seminars on the topics of goal achievement, overcoming obstacles, leadership, creating a winning mindset, and team building.
  • Bring Your Human to Work
    Bring Your Human to Work Erica Keswin
    Narrator:
    Caroline Miller
    Release Date:
    1/29/2019
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    Synopsis
    The secret to business success? Get REAL and be HUMAN! As human beings, we are built to connect and form relationships. So, it should be no surprise that relationships must also translate into the workplace, where we spend most of our time! Companies that recognize this will retain the most productive, creative, and loyal employees, and invariably seize the competitive edge.  The most successful leaders are those who actively form quality relationships with their employees, who honor fundamental human qualities―authenticity, openness, and basic politeness―and apply them day in and day out. Paying attention and genuinely caring about the effects people have on one another other is key to developing a winning culture where people perform at the top of their game and want to work. As a workplace strategist and business coach, Erica Keswin has spent over 20 years working with top business leaders and executives to build successful organizations that honor relationships.  Featuring case studies from top brands such as, Lyft, Starbucks, Mogul, SoulCycle, and more, Bring Your Human to Work distills the key practices of the most human companies into applicable advice that any business leader can use to build a “human workplace.” These building blocks include:  •Understanding your company’s role in the world, beyond financial profit  •Encouraging employees to be healthy in body and spirit  •Running your meetings with clear purpose •Making space for face-to-face interaction •Building professional development into company culture •Inspiring your workforce to give back to the community •Simply saying “thank you” A human company is real, genuine, aligned, and true to itself. A real company flaunts its humanity, instead of hiding it. It’s what the most successful, sustainable companies are doing today, and there’s no reason yours can’t be the same. Keswin’s leadership lessons foster fairness, devotion, and joy in the workplace―all critical elements of a successful business. By bringing your human to work, you can design a workplace that is good for people, great for business, and just might change the world. 
  • Bringing Out the Best in People
    Bringing Out the Best in People Aubrey C. Daniels
    Narrator:
    Barrett Whitener
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    Synopsis
    The classic bestseller on performance management is updated to reflect changes in today's working environment. When an employer needs to know how to gain maximum performance from employees, renowned behavioral psychologist Aubrey Daniels is the man to consult. What has made Daniels the man with the answers? His ability to apply scientifically based behavioral stimuli to the workplace while making it fun at the same time. Now Daniels updates his ground-breaking book with the latest and best motivational methods, perfected at such companies as Xerox, 3M, and Kodak. All-new material shows how to: create effective recognition and rewards systems in line with what today's employees want; stimulate innovations and creativity in new and exciting ways; overcome problems associated with poorly educated workers; and motivate young employees from the minute they join the workforce.
  • Bringing Out the Best in People: How to Apply the Astonishing Power of Positive Reinforcement, Third Edition
    Synopsis
    Updated edition of the classic bestseller on maximizing employee performance
  • Building the Fit Organization
    Building the Fit Organization Dan Markovitz
    Narrator:
    Todd Blecher
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    Synopsis
    Shingo Award-winning author Markovitz outlines a powerful plan to help business leaders improve the competitive “fitness” of their companiesThe 7 Habits of Fit Companies gives executives a distilled, jargon-free method for attaining the benefits of lean management under real-world conditions. The corporate landscape is littered with companies that have failed to achieve success by mirroring the Toyota Way, but this audiobook distills the lessons from the Toyota Production System into six core concepts and presents them in the easily understandable language of physical fitness and athletic excellence.You can easily create a dynamic, constantly improving, profoundly customer-focused organization with this revolutionary guide’s realistic game plan, complete with case studies and interviews highlighting how lean principles were used at actual companies as well as self-assessment checklists in each chapter for evaluating corporate “fitness” at any type of institution.
  • Bully-Proof Workplace, The
    Bully-Proof Workplace, The Peter J. Dean, MS, PhD
    Molly D. Shepard, MS, MSM
    Narrator:
    Fred Filbrich
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    Synopsis
    Smart strategies for managing workplace bullies out of your life and business More than one in four Americans deals with an on-the-job bully. These office sociopaths don’t just make individuals miserable. Their poison spreads throughout the company, damaging overall morale, creativity, productivity, and profitability. It doesn’t have to be this way.Leading consultants Peter Dean and Molly Shepard have helped vanquish workplace bullying and now share their proven methods with you. In The Bully-Proof Workplace, they provide vital insight into the four major types of bullies: The Belier | Weapons of choice: slander, deception, and gossipThe Blocker | Weapons of choice: negativity and inflexibilityThe Braggart | Weapons of choice: narcissism and a sense of superiorityThe Brute | Weapons of choice: aggression and intimidationThese bullies may operate differently, but they all have one thing in common: a desperate need for control based on deep-seated fear and insecurity. This invaluable survival guide equips individuals with strategies, tips, and scripts for managing interactions with bullies. Managers learn how to identify bullying, deal with it swiftly, and introduce zero tolerance for such behavior. And executives gain the information they need to create a corporate policy regarding bullying.We spend about 60 percent of our waking moments at work. Spending that much time under the thumb of a bully and dealing with the negative business effects of bad behavior is simply unacceptable. Whether you’re a victim of bullying or a business leader tasked with building a collaborative corporate culture, The Bully-Free Workplace provides the critical insight and practical tools you need to successfully combat this ubiquitous but rarely addressed business challenge and ensure that bullies behave—or leave—so you and everyone else can get on with your work.
  • Caterpillar Way, The
    Caterpillar Way, The Craig T. Bouchard
    James V. Koch
    Narrator:
    Gary MacFadden
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    Synopsis
    How one tenacious company found the drive to succeed—on a global scale In the early 1980s, Caterpillar, Inc. lost one million dollars per day for three consecutive years. Its continuing existence came into question. Today, 'CAT' is the world's most profitable manufacturer of construction and mining equipment and large engines. The now legendary global company made numerous well-calculated, though risky decisions for three consecutive decades—in the process scaling to heights unimaginable to even the finest business enterprises. How did they do it? The Caterpillar Way. Senior management at CAT facilitated the authors' one-year odyssey through the hallways and intriguing history of the construction industry giant. This inspiring book takes you behind the scenes with the CEOs, executive vice presidents, managers, dealers, customers, union bosses, and Wall Street analysts who were players in Caterpillar's drive to global dominance. You'll discover:CAT's change-or-die approach to restructuringHow a local firm from central Illinois became a local firm on a global basisThe secret behind Caterpillar’s decades-long revenue explosionHow to use branding and product financing effectivelyWhat true dedication and commitment to Six Sigma really entailsWhy Caterpillar became the mecca for HR officers negotiating with unionsThe authors' prediction of CAT's stock price through 2020The Caterpillar Way provides essential management lessons in powerful behind-the-scenes stories. You'll learn how the Caterpillar leaders responded quickly to changing markets, allocated capital efficiently throughout the firm, and nourished a cultish team spirit that wins. Innovative leaders make game-changing decisions. If any company is built to last, it's Caterpillar, Inc. With its trademark yellow trucks, cranes, machinery and engines, this home-grown manufacturer has survived more than its share of ups and downs to become the #1 industry leader of construction equipment in the world. The Caterpillar Way reveals, for the first time, the remarkable inside story, written with full access to the way CAT runs its business, from bottom to top. They blaze their own trail. This is The Caterpillar Way.
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